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PatronPass (Restaurant Online System): ![]()
In today's busy world, more and more people are turning to the internet for easy ways to order food from their favorite restaurants. If you are a restaurant owner and don't have your own website, there is a good chance you are losing business to your competitors. In addition, having a website does not guarantee that you will get the desired users coming to your site and this is where PatronPass, a pioneer for 5 years on online restaurant menus and online ordering can help.
Studies have shown that over 30% of casual dining customers use the websites of their favorite restaurants to gather information or place orders. Not surprisingly, 51% of quick service experts agree that online ordering is”the next big thing,” according to QSR Magazine. For a small fee, we set-up your entire menu-online and drive highly targeted traffic to your web-page and menu. We understand the cost of marketing your website online can be prohibitive and this is where with our years of SEO (search engine optimization) skills and online promotion activities, will help you get the desired traffic at a fraction of the cost. Put our online restaurant ordering system to the test for your business and watch your revenues and margins soar! We have restaurants that are using our online ordering system that receives average 15 online orders per day. The risk is almost free!
If you doubt the online ordering trend, read the following article from QSR magzine: “Even with multiple phone lines and dedicated personnel, customers were becoming increasingly discouraged by hold times and busy signals,” says Steven Shaffer, Chappy’s IT Director. “We discovered that the majority of mis-rings resulted from this intense pressure of call volume—trying to speed through one call just to get to another which in turn led to further customer discouragement.”
Any restaurant could feasibly use online orders to collect take-out or delivery orders. Though Dineen acknowledges online ordering accounts for a small percentage of the restaurant business, he says more companies are looking to add the service in the future. Online ordering only made sense for pizza delivery three or four years ago, Dineen says, but now any restaurant could feasibly use online orders to collect take-out or delivery orders. “If it’s not something they want to do today, in 12 to 24 months if you’re not trying to get it set up you’re going to be behind,” he says. “[This] is sort of the crest of the wave.” Banking on that potential growth, Direct Technology Innovations (DTI), a company that provides restaurant credit card processing, launched its own online ordering service, Click to Go, in May. Online ordering only made sense for pizza delivery three or four years ago, Dineen says, but now any restaurant could feasibly use online orders to collect take-out or delivery orders. “If it’s not something they want to do today, in 12 to 24 months if you’re not trying to get it set up you’re going to be behind,” he says. “[This] is sort of the crest of the wave.” Banking on that potential growth, Direct Technology Innovations (DTI), a company that provides restaurant credit card processing, launched its own online ordering service, Click to Go, in May. Terri Melle, DTI’s director of marketing, says company employees were placing a large lunch time phone order one day when they realized that utilizing a Web page to order the food would be faster and easier. “We order lunch on a regular basis, and it was more and more cumbersome to order everything,” Melle says. “Someone said: ‘Wouldn’t it be great to order everything online?’ Marketing and sales found that we could do this fairly quickly and easily.”
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